Below is a reference chart for your convince, to purchase any of these products or for more info visit www.FactorySynthetics.com
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 AMSOIL has introduced a new viscosity to round out its line of premium synthetic oils for motorcycles. New AMSOIL 20W-40 Synthetic V-Twin Motorcycle Oil is the only full-synthetic 20W-40 motorcycle oil on the market, presenting riders a premium alternative to Indian- and Victory-branded semi-synthetic oils. Indian and Victory motorcycles incorporate a shared sump, and AMSOIL 20W-40 is formulated to provide outstanding protection for both engines and transmissions. It is absolutely shear stable, keeping motorcycles well-protected even in extreme heat conditions. • Delivers excellent wear protection • Reduces friction and heat, keeping bikes running cool • Helps prevent damaging sludge and carbon deposits • Provides extreme-pressure protection for gears and chains • Delivers excellent wet-clutch performance • Catalytic-converter compatible AMSOIL 20W-40 Synthetic V-Twin Motorcycle Oil is recommended for air- or liquid-cooled Victory, model-year 2013 and newer Indian motorcycles and other four-stroke motorcycles calling for a 20W-40 motor oil. It meets API SM and JASO MA/MA2 specifications, providing outstanding protection for engines and transmissions. For more information on the full line of premium AMSOIL synthetic lubricants for motorcycles please visit ww.FactorySyntethetics.com AMSOIL has been the recognized leader in synthetic lubrication since 1972. For more information about AMSOIL synthetic motor oils and performance products contact your nearest AMSOIL distributor, or call AMSOIL at (715) 392-7101 or 1-800-777-8491. AMSOIL INC., Use Referral #5067343 when calling .. AMSOIL Building, Superior, WI 54880. 
With new Dealers and Preferred customers coming on board every day, I feel it’s necessary to occasionally provide a little AMSOIL history. In doing so, I am hopeful that those just beginning their AMSOIL businesses and those Preferred customers who have become loyal to our products will gain additional appreciation for the leadership role we have earned in the industry. What many people don’t realize is that my research on synthetic motor oil began much sooner than the 1972 introduction of the original AMSOIL 10W-40. In the early-1960s, armed with the knowledge that synthetic oil was the only type of oil capable of withstandingthetremendousdemands of the engines in the jets I was flying, I reasoned why not bring that same technology to the automotive world? I was convinced it could extend the lives of automobile engines. I submerged myself in the study of lubrication and began formulating and marketing synthetic oils of my own. After several years, thousands of hours of intense research and a variety of oils under a variety of names we ultimately created the original AMSOIL 10W-40 Synthetic Motor Oil. That oil was tested at Southwest research in San Antonio, Texas and became the first synthetic motor oil to “meet or exceed API Service Classification SE engine test targets.” A clearly defined benchmark had been established. AMSOIL motor oil was tested, proven and documented by a single authoritative source, and for the first time a commercially available synthetic motor oil had been officially designated for use in automobile engines. The introduction of AMSOIL synthetic motor oil in 1972 launched the synthetic motor oil market. Nothing good in life, however, comes easy. The major oil companies and automobile manufacturers refused to recognize the superiority of our product. They fought us every step of the way. Then gradually, things began to change. Our Dealers were making progress and other circumstances came together to advance our cause. In 1974 when Mobil 1 was introduced, many Dealers expressed concern. They feared that with a second synthetic motor oil now on the market, our sales would suffer. I knew, however, that Mobil’s near-limitless advertising budget would ultimately work in our favor. They would spend millions to help educate the public on the benefits of synthetic oil. They did, and we grew. It was about this time that gasoline was in short supply and prices soared. fuel economy became a major concern, and gas-guzzlers of the sixties were being replaced by morefuel-efficientcompacts. As the need among consumers to cut fuel costs increased, our Dealers capitalized with sales of lubricants that actually did make a difference. Another event impacted the demand for synthetics. This one more subtle, perhaps, than the Mobil 1 introduction, but significant nonetheless, especially as an indicator of where the industry was headed. In early 1991, General Motors halted sales of the corvette Zr-1. eight engines had seized at its Bowling Green, Kentucky assembly plant. The temperature had dipped to slightly below freezing and, at start- up, hard-to-pump motor oil did not reach the front camshaft bearings. They were destroyed by lack of lubrication. GM responded by requiring the use of synthetic oil in the corvette. It was the first time an American auto manufacturer had required, not just recommended, the use of synthetic oil as a factory-fill. It was clear to me then that GM’s decision was just the beginning. More factory-fills would follow. The door had just opened a little wider for AMSOIL Dealers. Not long after the corvette was treated to synthetic oil, virtually all the other oil manufacturers began introducing synthetics of their own. They, like Mobil, spent millions advertising their “ground-breaking” new products. The floodgates had opened, and as awareness among consumers reached an all-time high, our sales climbed. Today, of course, consumer awareness has never been greater, and our reputation as the industry pioneer is firmly established. The AMSOIL track record speaks for itself. We have set the standards for lubricant performance and willcontinuetopushthoseboundaries. A.J. “Al” Amatuzio President and CEO, AMSOIL Inc.  BUY AMSOIL WHOLESALE For more information on the AMSOIL Preferred Customer or to Register as a PC and begin to receive wholesale pricing on the entire AMSOIL product line click the image to the right,  To learn more about joining the AMSOIL team or to register as a AMSOIL dealer click the image to the left.  GET YOUR CATALOG SHOP AMSOIL, Click the image to the right to order your FREE AMOSIL CATALOG!
 So what is My AMSOIL Garage you ask? The answer is quite simple, it is a free maintenance reminder & tracking device for all of your equipment needs. Weather it be your motorcycle, your over the road truck all the way down to the weed eater in your shed, AMSOIL MY GARGAE will keep you up to date and remind you of what you did last and what you need to service next on your equipment. The best part of all is, IT'S A FREE SERVICE AND EASY TO CREATE YOUR OWN ACCOUNT! … Start Now!  Whether it is for work or play, there is room for all of your equipment in MyAMSOILGarage. If you can type out the info, you can track it here. Take the guesswork out of scheduling maintenance for your vehicles and powersports toys by letting the garage remind you what you did last and when to do it again. Maybe you need to track which products you used with which piece of equipment? There is plenty of room in the Garage for your parts, and it is easy to order any AMSOIL products you need with one simple click. And don't worry about running out of space – even if you have a whole fleet of equipment to track. You can add and organize everything quickly and run reports to keep everyone in your organization up to speed. Free for Everyone MyAMSOILGarage is free to use and available to anyone with an AMSOIL online account. Get started by creating your free online account now with just an email address and a password. All Vehicles and Equipment AccommodatedVehicle and equipment information is customizable. The Garage is filled with a variety of equipment options to help you keep accurate records. You can still create records for vehicles that don't appear as options in the MyAMSOILGarage menu, including vintage cars, farm implements, semi trucks and more. If you own it, MyAMSOILGarage can accommodate it. Getting started with MY AMSOIL GARAGE!MyAMSOILGarage tracks maintenance services beyond oil and filter changes, including air filter, transmission, coolant, fuel filter, spark plug, tire and wiper service. Additionally, users can manually enter any other type of maintenance service not included in the drop-down menu, allowing storage of all maintenance services performed. Set Up Email Reminders If you have more questions on "MY AMSOIL GARAGE"or AMSOIL Products please please feel free to contact mdi would be happy to answer all any and all of you questions you may have. Thanks for checking out my Blog & My AMSOIL Garage. Chuck Gutleber AMSOIL ACCOUNT DIRECT DEALER Referral #5067343 267-278-3556 - Call or Text  CLICK HERE FOR MY AMSOIL GARAGE 
Specialty Equipment Market Association (SEMA) The 2013 SEMA Show takes place November 5 - November 8, 2013 at the Las Vegas Convention Center For several years in a row AMSOIL has had a strong presence at the Sema show. After winning the SEMA 2010 best new product award for the AMSOIL QuickShot (AQS) it proves to be a top quality product designed for powersports, small engine, and motorcycle applications. Quick Shot will restore and improve the performance when used properly. 
SEMA SHOW AWARD 2010
AMSOIL Quick Shot was developed in response for a need to combat several issues related to fuel and smaller engines. AMSOIL has offered a fuel treatment product since 1978 with the introduction of P.I. Performance Improver. AMSOIL PI is a great fuel treatment / cleaner for automotive and truck applications but proves to be too concentrated for small engine. AMSOIL Quick Shot is designed to combat these common issues with small engines. • Ethanol in fuel which can creates a lean burn situation that increases combustion chamber temperatures and can lead to engine damage. • Water, which finds its way into gas tanks • Dirty gasoline that causes fuel system gumming and varnish • Carbon buildup that leads to pre-ignition, rough idling and poor throttle response  The SEMA Show is the premier automotive specialty products trade event in the world. It draws the industry’s brightest minds and hottest products all into one place, the Las Vegas Convention Center. As part of the AAIW, the SEMA Show attracts more than 100,000 industry leaders from more than 100 countries for unlimited profit opportunities in the automotive, truck and SUV, powersports, and RV markets. SEMA Show 2012 drew more than 60,000 domestic and international buyers… Products in this $27.8 billion-a-year industry include performance and racing components, cosmetic and functional accessories, wheels and tires, mobile electronics, safety products, restoration parts, handling equipment, drivetrain parts and more. The industry covers muscle cars, classics, luxury vehicles, sport compacts, street rods, light trucks (off-road and sport trucks) SUVs and recreational vehicles. The largest of the SEMA events held annually during the first week of November is the SEMA Show at the Las Vegas Convention Center in Las Vegas, Nevada in conjunction with the Automotive Aftermarket Industry Week. As part of this event, SEMA and other automotive aftermarket trade group’s make-up one of the single largest events on the Las Vegas calendar 
Dealer Tom Georgialis at the 2013 SEMA SHOW
The SEMA Show is held at the Las Vegas Convention Center. It is now the largest convention held in Vegas, having overtaken the Consumer Electronics Show years ago. SEMA Show 2012 drew about 60,000 buyers. Over 2300 cars are expected to be on display at the 2013 SEMA Show. The displays are segmented into 12 sections, and a New Products Showcase featured nearly 2,000 newly introduced parts, tools and components. In addition, the SEMA Show provides attendees with educational seminars, product demonstrations, special events, networking opportunities and more. SEMA provides services for employees of its member companies that include education and professional development, market research, legislative and regulatory advocacy, industry publications, international business development and business to business events. For more information on AMSOIL products contact , CHUCK GUTLEBER 267-278-3556 AMSOIL Account Direct Dealer AMSOIL ID#567343 Email: [email protected] Website: www.FactorySynthetics.com  AMSOIL Synthetic Lubricants recently unveiled its new mechanical testing laboratory, featuring three 480-sq. ft. dyno cells capable of housing a minimum of two dynamometers each. Encompassing 8,500+ square feet of the AMSOIL Center, the new facility expands the company’s abilities to test engine oil performance on-site, allowing quicker and more thorough test results for current products, developing products and competing products in both normal and extreme operating conditions. The Dyno Cells Cell 1 Houses a state-of-the-art water brake dynamometer capable of absorbing up to 1,500 hp at the crankshaft. Critical engine parameters are measured and stored with the integrated data acquisition software. The cell is currently equipped with a two-cycle engine for the measurement of oil detergency properties. Snowmobile in-chassis testing, hand-held power equipment testing and small gasoline-engine testing will also be conducted on this dyno. Cell 2 Houses an eddy current dynamometer capable of absorbing up to 175 hp at the crankshaft. Using an electromagnetic brake for absorption, it provides precise load control that allows identification of very small differences in engine performance. Critical engine parameters are measured and stored using proprietary software. The GM 3800 Series II 3.8L V6 gasoline engine in this cell provides extremely hot temperatures and allows in-depth testing and measuring of deposits, wear and oil durability. Cell 3 Houses a motorcycle-specific eddy current dynamometer capable of absorbing up to 200 hp at the rear wheel, with critical engine parameters measured and stored with the latest data acquisition software. A variable speed controlled fan simulates air speeds in excess of 65 mph during testing sequences. Designed for in-chassis testing of equipment such as motorcycles and ATVs, it currently holds a Harley-Davidson motorcycle.  The company’s investment in this new state-of-the-art dyno facility will make it easier for us to stay on the cutting edge of lubricant technology and generate marketing materials that demonstrate AMSOIL product performance,” said AMSOIL Executive Vice President and COO Alan Amatuzio. “Having this dyno facility on-site allows faster testing turn- around times, testing flexibility that allows us to modify conditions to measure different oil properties and unique testing not available elsewhere. This all leads to better products and quicker product development.” “There are very few facilities in North America that have the combination of precision and capabilities available at the AMSOIL mechanical lab,” said AMSOIL Vice President, Technical Development Dan Peterson. “It gives AMSOIL the ability for testing, development and stress tests only available at major original equipment manufacturers (OEMs) or additive companies. And because the facilities and equipment are designed specifically for work in our main markets, we have the advantage of solving problems earlier". "It also allows us to not only do things that no one else is doing, but to do things that others think are impossible.” Well said Dan! Controlled test Environment Programmable Logic Control (PLC) automation of the air, water and fuel systems allows precise control of the testing environments within each cell, providing repeatable test results. Air PLC integration of intake and exhaust fans allows the setting of intake air pressure, and the combustion air system provides 3,000 cubic feet/minute (cfm) of temperature- and humidity-controlled air directly to the test engines. Intake air volume is adjustable to 20,000 cfm, and in-cell air can turn over 3.8 times per minute, ensuring excellent air quality throughout testing. Carbon monoxide and hydrocarbon sensors are installed in each cell to warn of any air-quality issues. Water A 4,000-gallon water supply tank provides ample process water to maintain engine temperatures throughout test sequences. All process water returns to the in-floor sump tank, and once it reaches a set level, it is pumped back to the supply tank. A roof-mounted cooling tower ensures the water returns to the supply tank at a preset temperature. Fuel An outdoor fuel supply tank stores 2,000 gallons of premium unleaded fuel for the dyno cells. All lines are fully welded for safety, and a pressure sensor is installed to detect system pressure loss, allowing shutdown of the fuel supply pump in the event of an unexpected fuel line breach.  Fire safety Each dyno cell is protected from fire by the FM200 fire suppression system. This waterless system effectively extinguishes combustible, electrical and flammable- liquid fires quickly without causing collateral damage to equipment or personnel. The FM200 system includes five in-cell, ceiling-mount heat sensors, as well as manual pull stations inside and outside each cell. For more info on the AMSOIL Dyno Lab or to order AMSOIL products, contact Chuck Gutleber, AMSOIL Account Direct Dealer.
Chuck Gutleber 267-278-3556 AMSOIL Dealer ID #5067343 Email: FactorySynthetics.com Website: www.FactorySynthetics.com  Seals & Gaskets Although most motorists don’t think about them unless they notice a fluid leak, vehicles contain several different seals responsible for retaining lubricants within the system and keeping contaminants out. Seals are also responsible for confining pressure and keeping lubricants separated. Familiar locations include the crankshaft, transmission output shaft and axles. Made primarily of elastomers (synthetic rubber), modern seal materials offer increased performance and life.
But age, high mileage and storage can lead to drying and hardening, causing shrinking, cracking or tearing. In addition to fluid leaks, damaged seals can allow dirt and other contaminants to enter the system, negatively affecting performance.
In the 1930s, manufacturers pioneered the custom manufacturing of elastomers. Common seal materials today include nitrile (buna-n [nBr]), neoprene, silicone, ethylene acrylic, polyacrylate and fluoroelastomer. Each material offers different strengths and weaknesses throughout different temperature ranges. Nitrile seals, better known as buna-n (nBr), are common in automotive applications due to their low cost and good resistance to oil, water, grease and other substances. However, nBr offers poor resistance to ozone and weather aging. ethylene acrylic and polyacrylate are often used in transmission and power- steering units. Wherever seals are installed and whatever they are made of, proper lubrication is required to maximize life and performance. Seal compatibility is achieved by selecting the proper base oils and additives that cause seals to swell at a slow, controlled rate over their usable lives. This allows the seal material to take the place of worn material to prevent premature leakage. Seal conditioners help keep seal materials supple to prevent them from becoming brittle and causing leaks. For example, valve seals prevent oil from entering the cylinder during the intake stroke. A dry, brittle seal may allow oil to leak past the seal and burn during combustion, causing the engine to use oil. Years ago, many erroneously believed synthetic oils were too slippery and leaked past seals. However, field studies and real-world use by countless motorists prove otherwise. Put to the test in a Las Vegas taxi cab driven over 100,000 miles in severe service, AMSOIL Signature Series 0W-20 Synthetic Motor Oil (ASM) and AMSOIL Signature Series Multi-Vehicle Synthetic Automatic Transmission Fluid (ATF) delivered excellent protection for seals and offered reliable, no-leak protection. See the Las Vegas Taxi Cab Field Study (g3118) for details. AMSOIL synthetic lubricants are formulated and tested to be fully compatible with modern seal materials. They deliver excellent seal protection and compatibility, helping them function properly throughout their service lives.  Where do you buy your AMSOIL?
Today's blog was inspired by a topic that I seam to be asked quite often when speaking to people about AMSOIL. When I am out attending car shows, race events. etc, I usually have a few people come to me and say, oh, I been using AMSOIL for some time now. Or, the total opposite, I was using AMSOIL but I cannot find it in my local area no more. They would ask, why is it that AMSOIL is not available everywhere? The answer to this is simple, you will never find AMSOIL in a big box store such as Wal-Mart, Pep-boys or a AutoZone type corporate store. Why is this, again the answer is quite simple, AMSOIL is distributed by independent dealers, people like you! How does that work, what is an Independent AMSOIL Dealer? Well, since 1972 AMSOIL CEO & Founder Mr. Al Amatuzio decided that direct selling would be the perfect fit for AMSOIL. Mr Amatuzio wanted to be sure that people understood the basic concepts, features and benefits that his synthetic oil would provide for their equipment. After building his team of Independent dealers throughout the country he decided that it would be best not to jump into business with the big box stores. By doing this Mr. Amatuzio would be protecting his dealer network, their accounts and their accounts customers from the corporate politics in today's market place. Dealers could now continue to educate the small mom & pop stores and repair shops with the same product knowledge that his independent AMSOIL dealers had.... Just imagine going to the women in isle 5 at your local Walmart and asking her how long will this oil last? Maybe try the asking the kid at AutoZone what's the difference between the conventional oil and the synthetic oil. His answer would probably be, well the price is a bit more but I here it works kind of good! With that being said, AMSOIL dealers are always looking to register new accounts to stock AMSOIL Synthetics Lubricants in their stores. Rest assure that you will always get the best lubricants for your equipment from AMSOIL and that all your questions will be answered either by the retailer themselves or a quick phone call to their Independent AMSOIL Dealer. Interested in becoming a Independent AMSOIL Dealer? Register Here! Do you know a repair shop or retail store that would like to stock AMSOIL? Have them contact me directly at 267-278-3556 or by email at [email protected] Chuck Gutleber 267-278-3556 Independent AMSOIL Dealer Referral #5067343 Email: [email protected] Website: http://www.factorysynthetics.com/  Have you visited your local AMSOIL Dealer
Booth? Below is a photo from a recent show I attended ( http://www.tuner-evolution.com ) have you stopped to talk to your local AMSOIL dealer at any of these type car shows? This an opportunity to discuss certain AMSOIL products specific to your application and equipment. As an AMSOIL Dealer we look forward to seeing and speaking with not only new customers but helping our current customers with questions they may have as well. Weather it be motorcycle rallys, classic car shows, new car shows, tradeshows, etc stop on by the booth, there may even be some free stuff in it for you. Be sure to visit me at the 2013 Roar To The Shore www.roartotheshoreonline.com Motorcycle Rally in Wildwood NJ from Sept 5th to Sept 8th. There's shore to be some free AMSOIL gear floating around. Chuck Gutleber AMSOIL Dealer #5067343 |
AuthorMy name is Chuck Gutleber, I am an Independent,T1 Certified AMSOIL Account Direct Dealer residing in the State of N.J. However, I register & service AMSOIL wholesale accounts all over the US & Canada. Interested in AMSOIL? Give me a call @ 267-278-3556 Archives
March 2015
Myself & AMSOIL Founder & CEO Mr. Al Amatuzio
My AMSOIL delivery wagon!
Thank you AMSOIL for the new level of recognition. ACCOUNT DIRECT DEALER!
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